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Curso prueba Giorgi

Curso prueba Giorgi

Format

100% Online

Schedule

Anytime

Language

English

Duration

10 hours

Price

0

Institution

This Online Certificate Program is a great opportunity for anyone who is interested in developing his or her basic knowledge on management concepts applied to the tourism sector.

 

What will you learn in this program?

  • Different concepts related to strategy and its implications in tourism: Competitive strategy, competitive advantage and corporate strategy.
  • Basic concepts and tools on financial accounting and its mechanics.
  • Big data and its importance in the travel sector.
  • The importance of operations management in business financial performance and sustainability in the tourism sector.
  • Digital transformation and innovation for the tourism sector.
  • How marketing is changing and what tools you can use under the domain of digital marketing.

Important Information:

  • Applications open: Anytime
  • Priority deadline: Anytime

If you would like to enroll multiple users or need more information about this course, please contact us!

toa@ie.edu

Meet our instructors

Konstantina Valogianni
Konstantina Valogianni

Professor of Innovation&Tecnologies

She is an Assistant Professor in Information Systems at IE Business School. She holds a PhD in Information Systems from Rotterdam School of Management, Erasmus University, during which she specialized in designing machine learning algorithms applied in the energy domain, and specifically electric vehicle charging.

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